MLM: System v Style

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MLM or Multi-level Marketing companies have a system in place that should make it easier to achieve success. The challenge is how to make the system work with your individual style.

System

Any successful MLM company must have a system in place that will duplicate easily if they are to achieve any level of success. In order for the company to succeed, they need you to succeed.

An example of a system might be:

  1. Expose someone to your product or service using a tool.
  2. Put your prospect on a three way call with someone who will invite them to sign up or come to the next event.
  3. Invite people to a local business meeting where they can learn more.
  4. Invite them to a major regional event where they can meet successful people in the business and learn more.
  5. Invite them to the next national or international event.

Follow the system and the work is easier.Most systems are similar but all MLM’s have one. Remember that when you are exposing someone to your business opportunity, it has to be something they can see themselves doing. At the end of an exposure, they will ask what they have to do. The answer should be “Can you do what I just did to you?”. If the answer is no, there are two possibilities. Either the business is not for them or maybe you didn’t follow the system as well as you think you did.

Style

The system is the system and you really shouldn’t mess with it. Style, on the other hand, is very individual. Most systems leave room for style. For example, the tools and delivery systems could vary.

Tools

  • Flip books
  • Online Video
  • Brochures
  • PowerPoint Shows

Delivery

  • One on one, in person
  • Social Media
  • Email
  • Networking groups

We all have a personal style. Don’t make the mistake of trying to be someone you are not.

Your business sponsor may have a preference for meeting groups and using PowerPoint Shows. Their sponsor may prefer meeting one on one with a flip book. Maybe you grew up in the digital age and are used to less than 180 character Tweets.

Decide what style you are comfortable with and then choose the tools and delivery methods that work for you. Keep enough of an open mind to consider making changes in your choice of tools and delivery methods but whatever you do, use those within the system.

Leadership style

What will your style be?

Make it a great day!

Barry

P.S. What am I thankful for today? I’m thankful for individuality. I’m thankful for great leadership. I’m thankful for opportunity.

What are you thankful for today?

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